ABOUT MARKETING INTERNSHIPS ABROAD
The field of marketing is tremendously diverse, giving interns the option to work in different countries and companies depending on their interests and goals. International marketing interns may work advertising agencies or the marketing departments of various companies, including hotels, schools, and wineries. Some interns work with their host companies’ websites and run promotions through social media; others liaise with clients, translate promotional materials, or manage internal company communications. In all of these settings, interns work with the planning, development, and implementation of marketing strategies. Some administrative support and research work may also be part of marketing interns’ responsibilities.
IN THE SPOTLIGHT: MARKETING INTERNSHIPS ABROAD
Marketing campaigns have an increasingly global reach, and employees who can bring an international perspective to their work are invaluable. International marketing interns learn about the hands-on work of creating marketing campaigns while becoming familiar with another country’s business and media culture. Assisting with the creation of marketing campaigns in a new culture can teach interns about different approaches to the business of marketing, and having experience abroad can give them an advantage in finding jobs with companies that have an international presence.
Good communication and interpersonal skills are a top priority for working in this field. Interns who are familiar with social media will have an advantage in some placements. Interns planning to live and work in a new country should be adaptable, self-motivated, organized, and able to work well both individually and in teams.